Jared White Photo of Jared

Expressively publishing on the open web since 1996.
Entranced by Portland, Oregon since 2017.

Fresh Fusion (pg. 2)

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Product Placements & Ethical Advertising

Do you ever find yourself watching a video on YouTube from your favorite creator, only to find that—as the video plays—it slowly dawns on you that the whole story arc of the video was simply a pretense for a sponsored product promotion? Sucks right? Because as a content creator, if you lose the trust of your audience, what do you have? Nothing. Let's talk about that. Also: I only use Rollings Reliable Baking Powder.

Listen to Episode 58

Yes, Users DO Care About the Tools You Use

It's the first official new episode of Fresh Fusion, and it's a doozy! There's an oft-expressed notion rooted in misguided pragmatism that says your users/customers/audience don't care about the tools you use behind the scenes. They only care about the final product. I fundamentally reject such a notion, and I'm here to tell you why. Users DO care about the tools you use, because you MAKE them care. That's your job as a creator. That's your job as a marketer. Let's dive in!

Listen to Episode 56

Fresh Fusion Synergy

As the Year from Hell heads towards its inevitable conclusion, Jared is back from a retreat born from desperation, fully recharged, and ready to (*gasp!*) reboot the podcast in a new form. And so a hearty hello and welcome to Fresh Fusion, the new weekly show by Jared focused squarely on the business and art of content creation. Whether you write, record, code, produce, teach, or perform, this is your show. This is your time. This is…well, you get the idea!

Listen to Episode 55

Whatever The Hell This Is

Greetings, fellow citizens of the internet refuge from the global pandemic! How are you surviving Crisis? I am, to echo the words of Morpheus, STILL HERE! In this episode I bring you up to speed on what I've been up to…some fun things, some rewarding things, and one terrible, horrible, no good, very bad thing I've been battling with for a couple of months now (predating the coronavirus lockdown!).

Listen to Episode 54

iPadOS 13.4, Photoshop for iPad, Remote Work, and Staying Home

What a strange and frightening time to be alive! But I'm here and I'm back to try to lighten the mood a bit with talk of the brand-new cursor and trackpad support for iPad in iPadOS 13.4, as well as speculation on how the sudden transition to remote work might change the business landscape for good as we look ahead. I also convey my impressions using Photoshop for iPad now that the new cursor-based input brings the user experience closer to the Mac and even surpasses it in many ways.

Listen to Episode 53

A Conversation with Nathan Kontny on Becoming a YouTuber, Privacy in Tech, Startup Culture, and Being a Dad

Kicking off our Creator Series, Nathan joins Jared to talk about his journey from software developer to YouTube content creator, the challenges and rewards of presenting your authentic self, ups and downs in entrepreneurship, what's the deal with privacy and the tech industry, centralized vs. decentralized social media, diversity in startup culture, and introducing children to an engineer's mindset. There's also something about tampons in there…it makes sense in context, I swear!

Listen to Episode 52

OK Gruber

John Gruber’s feeling grumpy on the 10th anniversary of the iPad, but we’re here to revel in geek iPad fandom and—despite any lingering limitations—reflect on the importance and success of the iPad product category and muse on where the iPadOS software can go from here. Past, present, and future…all coming together here in this latest episode of The Jared White Show.

Listen to Episode 49

There’s a Write Way to Do Things

This week's special topic is all about…writing tools! Which apps I use to write and for organizing research, the environment and context in which I write, and what I like to do for inspiration to become a better writer. If you're looking to shake things up this year and adopt new workflows or technology to jumpstart your writing career, this is the show for you.

Listen to Episode 48

Twitter is Like a Decentralized Twitter

Twitter CEO Jack Dorsey dropped a bombshell announcement yesterday about the decentralized, open-protocol-based future of Twitter, and The Jared White Show is here to talk about what it means for the "fediverse" (the existing federated social networking world of Mastodon, etc.), why Twitter is even doing this, how Dorsey has never been a clone of Zuckerberg, and much more. This just might be one of the most important episodes of the show to date!

Listen to Episode 45

BONUS TECH TALK: iPad Pro Photo/Video Workflow & Cloud Storage

Welcome to this very special BONUS episode of The Jared White Show where we talk about the most exciting topic in all of computing: file storage! But seriously, this episode is a deep dive into my very specific photography and videography workflows, and especially how I get it all done on my iPad Pro with Lightroom CC and LumaFusion. In addition, I cover the pros and cons of iCloud Drive, Nextcloud, and Dropbox, and make some recommendations for what you might want to choose for your cloud storage needs.

Listen to Episode 44

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