Geoffrey Ellis: I’ve had some valuable collaborations with other flute makers and musicians throughout my career, but one of my longest, ongoing collaborations is nearly invisible. We take so much about the internet for granted. Having a website is such a normal thing that we rarely give it a second thought. But having a really great website can be an artisan’s most impactful tool, because it is the window through which the world views our work. My work with Jared has really shown me the value of having a knowledgable and talented collaborator to make my work visible.